The ubiquitous nature of mobile devices can seemingly diminish their value, making them a commodity to be taken for granted. But their true power hasn't begun to be tapped — especially by hoteliers. If seen as a gateway to operational efficiency, enhanced guest experiences and, most importantly, a better bottom line, mobility wouldn't be overlooked. Which is exactly why it's time to view it through a different prism — or risk being left behind by your competitors who will. Empowering hotel staff with mobile devices, such as tablets and smartphones, means untethering them from the front desk and letting them work freely, providing exceptional service to guests wherever and whenever needed. Imagine the almost endless possibilities: Checking in VIP guests as they are chauffeured to the hotel, alerting housekeeping staff in real time to tidy up an early arriving guest room, uploading photos of a shower leak so maintenance can accurately assess the severity, and fix it fast! Each task is impressive in its own right. But viewed collectively, they provide a glimpse of a tech-savvy hotelier who is tackling, arguably, the paramount challenge facing hospitality: the need to deliver individualization.
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